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In a shuffling of agency assignments, JWT is losing most of its Microsoft business, which at its peak early last year supplied about $50 million in worldwide revenue to the shop.
The WPP Group agency will retain Windows 7 creative assignments in China and Brazil, which collectively represent nearly $10 million in revenue. Gone, however, are its Office and Bing assignments.
The business-to-business pieces of Office are shifting to another roster shop, Deutsch in New York.
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