NEW YORK JWT worldwide CEO Bob Jeffrey has promoted New York co-presidents Rosemarie Ryan and Ty Montague to president and co-president of North American operations, respectively.
In their new roles, Ryan and Montague will oversee New York, Chicago, Atlanta, Toronto, JWT Specialized Communications and JWT CET. As before, they’ll report to Jeffrey.
Montague, who also was chief creative officer here, also becomes CCO for North America.
The promotions recognize the broader contributions that Ryan and Montague have made in the past few years, with New York, for example, assuming oversight over JWT’s Chicago office in 2007. Montague and his creative department have also contributed to the shop’s efforts on Ford, a key client of its Dearborn, Mich., office.
At the same time, the N.Y headquarters has grown through additions such as Microsoft and Royal Caribbean and the expansion of existing relationships (Johnson & Johnson). The office also is a finalist in The Home Depot’s $580 million creative review.
Jeffrey described the duo as “ambitious and future-forward,” yet with a “strong appreciation and understanding of JWT’s heritage — a legacy built on innovation and big brand ideas.” He added: “In this way, they know how to bring the best of JWT”s past into the future.”
Ryan joined the WPP Group agency in January 2004, after 11 years at MDC Partners’ Kirshenbaum Bond + Partners in New York, where she had been president. Montague was hired nine month later, after four years at the New York office of independent Wieden + Kennedy, where he was co-creative director.
Together, the partners have raised the profile of the shop by getting to the finals of major reviews, recruiting top creative talent and producing interesting work for the likes of JetBlue.