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‘Would you rather work in the Mad Men early-’60s era or now?’
In the true spirit of a creative guy, I’m going to cheat and have it both ways. I want to be back in the early ’60s when advertising was one big, conceptual, uncharted territory, but with the benefit of bigger budgets, CGI and iPhones. —Don Schneider, ecd, BBDO, New York
Today. The Mad Men era was rife with chauvinism, questionable ethics and all the baggage we see on the program.
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