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Well, I was in Haiti once and I didn’t have a condom and … what? Oh, you mean the biggest creative risk I ever took? The biggest risk you can ever take in advertising is not taking a risk. Doing work that is pedestrian, quiet, safe. I hope I haven’t played there too often. But there have been days when I’ve settled, and those are the days when I’ve taken my biggest risk.
Leaving Wieden + Kennedy to start Anomaly.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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