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McCarthy Mambro Ber tino next week will debut a campaign for Jiffy Lube that humorously shows how little some consumers know about their cars.
The work, slated to run nationally, includes four spots from the Boston-based shop. One shows two thirtysomething men checking under a car’s hood. One asks the other what he’s looking for; the reply: “Dipstick.” The pair continue to stare until the first man asks how long the other has been looking. “A while,” is the response.
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