J.C. Penney To Pull Ads

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PLANO, Texas — J.C. Penney Co. says it will pull a television commercial that show a mother helping her daughter dress more provocatively.

The ad, timed for back-to-school sales, had been running nationwide for about a week, promoting a popular style of hip-hugging jeans often worn with a bare midriff.

The commercial showed a teen-age girl trying on low-cut jeans only to be interrupted by her mother.

“You’re not going to school dressed like that, are you?” the woman asked.






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