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Two top executives at Softbank Interactive Marketing have left the Internet ad sales company, just two weeks into new ownership by Zulu-Tek.
Andy Batkin, chairman, who founded SIM as Interactive Marketing in 1994 with Yahoo as its flagship client, officially resigned his post as the deal concluded at the beginning of the month. Now, chief executive Caroline Vanderlip, who had been expected to remain onboard, has also opted out, citing “personal reasons.”
The departures leave the reins of the company to the new majority owners, whose top management includes chairman Ron Meatchem, as well as Pat Hayton and Neil Miller, who sit on the Newport, R.I.-based
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