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Preview Travel launched its first branded credit card in partnership with mammoth credit card issuer First USA. The card offers Preview members reward points for purchases as well as the ability to track their accounts online. Members can get approved online as of today.
“It’s definitely a card for the online age,” said Christine Petersen, vice president, direct and database marketing for the San Francisco-based travel hub. She characterized the agreement with Wilmington, Del.-based First USA as a multi-year, multimillion dollar deal.
The card will be promoted throughout the site, such as when users make reservations or establish new accounts.
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