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Westlake Village, Calif.-based NetZero, the latest company to attempt a completely advertiser-supported ISP, has added Sprint, Jaguar, Launch Media, online game service Uproar and online auctioneer Auction Universe as advertisers on the service.
NetZero launched its service quietly last week. A banner ad campaign breaks Nov. 9 with the tagline, “You mean you’re still paying for it?” NetZero also has cross-promotional partnerships with search service GoTo.com and networking service PeopleLink, both of which, like NetZero, are funded by Pasadena, Calif.-based
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