IQ News: deadline

THESTREET ROLLS OUT
TheStreet.com is expected to make several announcements on Tuesday as it unveils a redesign by Starwave, sources said. The financial site has inked an agreement with Time, in which a column from the site will run on a biweekly basis in the magazine. A campaign from TheStreet.com agency SiteSpecific will launch Sept. 22 with online banners and print ads in Smart Money, Investor’s Business Daily , the New York Post and the Daily News, as well as spot ads on CNBC. TheStreet.com officials declined comment.

K2 BECOMES 4AS AGENCY
Last week, the American Association of Advertising Agencies named K2 Design, New York, an official 4As member. This marks the first time an independently-owned new media shop has been accepted into the organization.

MUSIC FROM THE HUB
The Hub, the joint venture between America Online’s Greenhouse Networks and New Line Cinema, is expected to announce that Tower Records will sell CDs exclusively for The Hub on the Web and AOL. The Hub also plans to unveil the HubMusic music label.

NEW CHIEF FOR ZDTV
ZDTV, the technology cable channel planned by Ziff-Davis, named Larry Wangberg as chief executive officer. He was once chairman and CEO of Times Mirror Cable Television.