Sony Online Entertainment, New York, plans to launch two new versions of the Jeopardy! Online game on The Station sony.com. Sports Jeopardy! Online, to debut Feb. 8, will include categories such as “March Madness.” Jeopardy! 2001 Online, launching Jan. 18, is geared to tech enthusiasts and includes such categories as “Bots” and “Netspeak.” The games will be supported through online ads and e-mail campaigns, and online and offline promotions.
Ads to Go Live on TV
Go Network, the portal from The Walt Disney Company, Burbank, Calif., and Infoseek, Sunnyvale, Calif., tomorrow mounts its TV ad campaign from USWeb/CKS, Cupertino, Calif. The tagline, “Are you ready to Go?” supports the end of the beta site and the launch of the integrated network of 60 sites.
NFL, Lycos Launch Game
A new contest launched yesterday on the Superbowl.com site sponsored by the National Football League, New York, and Waltham, Mass.-based Lycos. Called the Lycos Super-bowl.com Instant Win Game and Sweepstakes, it gives users a virtual game card, created by RealTime Media, Haverford, Pa., on which they “scratch” off prizes of NFL- and Lycos-branded items using their mouse. The site is also giving away a trip to the 2000 Super Bowl in Atlanta
IQ News: deadline