IQ News: Casting Site Showcases Talent

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In a bid to hype its new Internet casting site, IAM.com has chosen eight winners from an online talent search to appear in its $1 million TV spot during the Academy Awards on March 26. The 90-second spot, directed by Spike Lee, premieres March 21 at the New York and Santa Monica, Calif.-based company’s Hollywood launch party.
Designed as a business-to-business destination linking aspiring dancers, musicians, singers, models and actors with casting professionals, managers, agents and video production companies, IAM.com



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