IQ News: ACTV to Expand With CatchTV Acquisition

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New York-based ACTV today will announce the acquisition of CatchTV, the Burlingame, Calif.-based creators of a patented digital “bookmarking” system that enables users to save the addresses of Web pages related to TV programming or advertising, and then view the pages before, during and after the TV program has aired.
CatchTV’s suite of technologies will be incorporated into ACTV’s TV-Web convergence software plug-in product “HyperTV.”
Financial terms of the agreement were not released. CatchTV will cease its operations in California.
According to William C.





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