Wired Digital, San Francisco, promoted David Karnstedt from Midwest ad sales manager to Western ad director, replacing Doug Nester, who is now director of commerce, a new position . . . Robert Kadar was upped to regional vp for the AltaVista account at DoubleClick, N.Y., from regional vp, strategic sales team. Tom Hartman filled that post from his prior job as ad director at Vogue . . . InfoBeat, Denver, named Perri Feldman its East Coast ad sales manager. Feldman was vp of advertising for CyberShop, N.Y. . . . Tom Weisend was promoted to editor of Business Today.com, Boston, Mass., from his position as a Web producer for Jobfind.com.