IPG Pulls Plug on 'Saatchi 17'

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NEW YORK Interpublic Group is ending its two-year investment in a group of former Saatchi & Saatchi executives that became known as the Saatchi 17, IPG confirmed today.

Under IPG, the group operated a New York agency known as oneseven that occupied the midtown office space of sister shop Lowe. Its clients include ConAgra Foods’ Hebrew National, Gorton’s seafood, McGraw-Hill’s BusinessWeek, Dun & Bradstreet and Unicef.

IPG is now in the process of shuttering the operation, with the goal of finding other homes, if possible, for the executives and clients.



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