Interactive Groups Oppose Do-Not-E-Mail Registry

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NEW YORK Three interactive organizations collectively voiced their opposition today for a do-not-e-mail registry, which is currently under review by the Federal Trade Commission.

The Interactive Advertising Bureau, E-mail Service Provider Coalition and TrustE argue that such a list “will not materially reduce the amount of spam plaguing consumers and will burden the senders of legitimate e-mail.” The three groups join the Association of National Advertisers and other industry organizations in urging the FTC to recommend against its adoption in an upcoming report to Congress.

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