Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
SC Johnson’s global marketing services review has been brewing for so long that contender Young & Rubicam has a different CEO than when it started chasing the business just before Christmas last year. It has also been perched atop our Accounts in Review page long enough to draw internal groans.
Indeed, the grand prize is big: about $80 million in revenue to work on household brands like Windex, Glade, and Raid. So what’s the over-under? The lead horses in the race are Y&R, Ogilvy & Mather, Energy BBDO, and Draftfcb.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in