Initiative Reorgs Innovations

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Interpublic Group’s Initiative is reorganizing its Innovations group and has promoted Dave Rosner to svp of the division, which specializes in creative activations for clients.

Rosner (shown) replaces Jason Meil, who joined the division in September 2008 from cable network Current, and who is heading back to his home town of San Francisco to pursue other interests. Sources described the parting as mutual and amicable.

Rosner previously headed Innovations New York, reporting to Meil, who reported to Initiative U.S.

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