Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Jordan McGrath Case & Partners and ING Group are parting ways, sources said.
JMCP, a Havas shop, won the estimated $50 million U.S. business last November 2000 after a review that included TBWA/Chiat/Day in Playa del Rey, Calif., and Euro RSCG Tatham in Chicago.
Media Planning, also a Havas shop, won the media duties in the review.
Neither shop could be reached for comment.
Three weeks ago JMCP introduced its first work for ING: a national TV and print campaign with the tagline, “It’s not an ending, it’s a beginning.”
ING,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in