Incumbents Retain Hawaii Tourism Accounts

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LOS ANGELES The Hawaii Visitors & Convention Bureau said it has awarded contracts to its existing advertising and public relations agencies following two separate reviews.

The advertising incumbent, independent Milici Valenti Ng Pack in Honolulu, retained the business after edging out finalists WPP’s Ogilvy & Mather, also in Honolulu, and Interpublic Group’s McCann-Erickson and independent WongDoody, both in Los Angeles.

MVNP will handle creative and media for the tourism organization in Honolulu. The four-year contract becomes effective Jan.



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