Idea Man at Adamson

Adamson Advertising has advanced Jason Parks to the newly created role of idea director, leading a new inter-disciplinary approach at the St. Louis shop. Under the new process, each client will get an “idea team” that will view its business from a media neutral position, taking into account advertising, public relations, interactive and direct possibilities. Parks joined Adamson in February 2005 and worked on accounts such as ESPN, Save-A-Lot, Logan’s Roadhouse and the Missouri Lottery. Prior to that, he was an account supervisor at Barkley Evergreen & Partners in Kansas City, Mo.