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A veteran Sara Lee executive now at Hush Puppies is looking for an agency to handle the shoemaker’s $1-2 million account.
Gary Ramey, who joined the Rockford, Mich.-based client as vice president of global marketing in November, said he is contacting small agencies because he doesn’t want the Hush Puppies business lost among larger accounts on a client roster.
“We’re not huge, but we have one of those brands where you say it and everybody smiles,” Ramey said of the casual-shoe brand whose familiar logo is a basset hound.
Ramey previously held a number of general management and marketing positions during a 10-year career at Chicago-based Sara Lee.
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