Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK Hulu, the long-awaited online video joint venture from NBC Universal and News Corp., opened in beta Monday.
Along with the launch, the company announced new partnerships with Sony Pictures Television and MGM. From Sony, Hulu will stream more than 40 TV shows and from MGM, the service will make TV programming and movies available.
The company also said that Providence Equity Partners would provide $100 million in funding to Hulu. This investment was first reported in August.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in