HP CMO Believes the Ad World Spends Too Much Time Talking About Diversity Instead of Implementing It

Company has balanced its leadership teams

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CANNES, France—The ad world isn’t doing enough to improve the diversity of marketing teams and that’s something that HP CMO Antonio Lucio wants to change.

“If I could point at one thing that is getting in the way of real progress in our industry, it’s the lack of diversity,” said Lucio during a video interview with Adweek. “We’re spending way too much time talking about it, not enough time doing what needs to be done.” 

And Lucio isn’t just paying lip-service to an industry-wide issue that has been a popular topic at this year’s Cannes Lions festival.

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