How to Maximize Sales Potential in a Changed Economy

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

The holiday season is a time of celebration for many retailers. But once it’s over, keeping sales moving in the right direction can be a challenge. To help give retailers some strategies to combat ongoing challenges, such as consumer budgeting and digital competition from non-market leaders, Deloitte held a Webcast yesterday (December 2), called “Customer Relevancy: Achieving High Performance Beyond the Holiday Season.” After the Webcast, Nielsen Business Media’s Stacy Straczynski caught up with Mary Delk, director for Deloitte’s retail practice, who discussed current retail trends and what actions retailers need to take to stay competitive.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in