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DraftWorldwide Wins DeVry’s $40 Mil. Account
CHICAGO—DeVry University selected DraftWorldwide to handle its estimated $35-40 million TV and direct marketing account after a three-month review. The Chicago shop bested OgilvyOne and Cramer-Krasselt, both in Chicago. The incumbent for the Oakbrook Terrace, Ill.-based client was Brown Marketing Communications, Chicago. Jones Lundin Beals in Chicago was the consultant.
3 Midwest Agencies O’Toole Winners
CHICAGO—Three Midwest agencies last week were awarded O’Toole Awards for general excellence from the American Association of Advertising Agencies at the organization’s conference in Laguna Niguel, Calif.
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