Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Cisco Makes Cuts in $50-60 Mil. Review

SAN FRANCISCO—Cisco Systems has narrowed its search for an agency to handle its estimated $50-60 million account, sources said. Shops remaining in the pitch include JWT & Tonic, Arnold and Young & Rubicam, all San Francisco, TBWA\Chiat\Day in Playa del Rey, Calif., and Deutsch/LA in Marina del Rey, Calif. About 10 agencies, mainly on the West Coast, were sent the request for proposal in early February. The San Jose, Calif.-based

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in