Hotline

Suissa Miller Creative Moves to davidandgoliath

LOS ANGELES—Nigel Williams joined davidandgoliath as creative director. He most recently worked at cross town Los Angeles agency Suissa Miller on such accounts as MCI Worldcom, Boston Market and Gallo. Williams will initially oversee all creative for Kia Motors America.

Goodby Lands Michelob Project

SAN FRANCISCO—Anheuser-Busch last week tapped Goodby, Silverstein & Partners in San Francisco to produce spots for Michelob. The St. Louis brewer also heard pitches from lead Michelob agency Leapnet in Chicago, The Waylon Co. in St. Louis and Red Advertising in Boston.

LM&P Keeps Read California

LOS ANGELES—Lawrence, Mayo & Ponder in Newport Beach, Calif., has won the $3 million Read California contract for the third consecutive year. The public education campaign from the Governor’s Office of the Secretary for Education seeks to promote reading as a key to success and encourage children to read. Ogilvy & Mather in Los Angeles was awarded the public relations account.

Kirshenbaum Loses PeopleSoft

SAN FRANCISCO—Kirshenbaum Bond & Partners West lost the $30 million PeopleSoft account; it went to BBDO, New York, last week. The other finalist was Goodby, Silverstein & Partners, San Francisco. Kirshenbaum’s San Francisco office has lost clients worth roughly $40 million in billings lately, including Blimpie and Mother’s Cookies.

Grey Keeps Energy Account

LOS ANGELES—The California Department of Consumer Affairs awarded its $45 million energy conservation account to Grey’s office here. The review had been mandated by state law. The other finalists were DDB in Los Angeles; Mering & Associates in Sacramento, Calif.; and TBWA\Chiat\Day and Young & Rubicam, both San Francisco.

Polaroid Files Chapter 11, Continues Marketing

BOSTON—Polaroid, which on Friday filed for Chapter 11 protection in U.S. bankruptcy court in Wilmington, Del., said it “intends to continue to manufacture, market and distribute its core instant-imaging products.” It remains to be seen if ad spending levels will be trimmed, said company representative Skip Colcord. In May 2000, the Wayland, Mass., firm consolidated its estimated $150 million global ad account with Bcom3 shops including Leo Burnett, Chicago, which took North American creative from Goodby, Silverstein & Partners and BBDO. Bartle Bogle Hegarty, London, handles Polaroid in Europe; most media chores are with Starcom, Chicago. Polaroid spent about $45 million on ads in the U.S. in 2000 and nearly $20 million through the first half of 2001, per CMR.

Reviews Roundup

Black Rocket/Euro RSCG in San Francisco was cut from the Adobe pitch. The remaining finalists are Goodby, Silverstein & Partners in San Francisco and Deutsch/LA in Marina del Rey, Calif. A decision is expected in November. … Ogilvy & Mather in Los Angeles, Foote, Cone & Belding in Chicago and incumbent TBWA\Chiat\Day in San Francisco are the known contenders for the $20 million Kinko’s account.