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Lexus Narrows Search for Branding Shop

LOS ANGELES—Lexus has cut at least two of the four finalists from its review to find a shop to handle a long-term branding project, sources said. Those not advancing include the joint teams of Pentagram and Prophet in San Francisco and TMI in Las Vegas and The Zimmerman Agency in Tallahassee, Fla. A representative at Lexus in Torrance, Calif., confirmed that it was down to four but declined further comment.

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