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Bozell Worldwide Poised To Buy McDougall
NEW YORK–Bozell Worldwide here is on the verge of acquiring McDougall & Associates, a $50 million business-to-business shop in Peabody, Mass., sources said. Agency chairman Dan McDougall confirmed that “we’ve had talks with Bozell,” but cautioned, “it’s not a done deal.” Bozell declined comment.

Kodak and Intel Have $150 Million Ad Assignment
NEW YORK–Eastman Kodak and Intel will support their new 10-year deal to co-develop digital imaging products with a three-year, $150 million consumer marketing effort starting in the fourth quarter.




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