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A Beyond DDB Nabs Giant Screen Sports
CHICAGO–Giant Screen Sports has awarded Beyond DDB, Chicago, its $8 million account advertising a new large-format film about Michael Jordan. The IMAX-style documentary, being produced by the Evanston, Ill.-based client, premieres in May. Beyond DDB, which bested four competitors in a review, will develop a fully integrated consumer campaign for use internationally by theater managers.
A Sports Authority to Hear from 3
ATLANTA–Sports Authority will hear pitches this week from three finalists for the creative portion of its $28 million account.


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