Shandwick Talking Possible Deal With Suitors
NEW YORK–Shandwick, a global public relations firm based in London, is talking with “selected major business partners about a range of strategic options, which may or may not lead to a collaboration.” According to a published report, True North Communications, which recently inked a deal to acquire Bozell, Jacobs, Kenyon & Eckhardt, and Shandwick are discussing either a joint venture or acquisition. TN, which declined comment, currently has a 4.5 percent share in Shandwick.
Wunderman Expected to Step Down
NEW YORK–Lester Wunderman, chairman of Wunderman Cato Johnson, the direct marketing firm owned by Young & Rubicam, is expected to announce his retirement this week, sources said. Wunderman, 77, founded his agency in 1958.
Lone Star Steakhouse Seeks Agency
NEW YORK–Lone Star Steakhouse & Saloon is seeking an agency to handle its $8-12 million account, a review for which is being handled by Peter Sirkin, a Southern California-based consultant, sources said. It is believed that advertising is handled in-house.
Sherman Leaves DMB&B in New York
NEW YORK–Norm Sherman will leave D’Arcy Masius Benton & Bowles at the end of the month. A former managing director of the New York office, Sherman in 1996 began overseeing the Procter & Gamble account worldwide as well as the agency’s Canadian operations. Sherman said he turned down an offer from DMB&B to relocate because of family obligations. A successor has not been named.
McCann’s Heekin Heads for Europe
NEW YORK–James Heekin, president of McCann-Erickson North America, plans to leave New York this spring to head the agency’s European division, sources said. Heekin, who will be based in London, joined McCann in 1993 from J. Walter Thompson. Michael Sennott, McCann’s regional director in Europe, will return to the U.S. to assume “a very senior position,” sources said.
Marcus and St. Jean to Join Judy Wald Agency
NEW YORK–Judy Wald, chairman of the Judy Wald Agency, a recruiting firm here, is close to finalizing a deal to hire Anne-Marie Marcus and Catherine St. Jean of the Screenvision Cinema Network, sources said. The pair is believed to be acquiring an equity stake in the agency, and they are being groomed to succeed Wald, who could not be reached. Wald will retain her title as chairman.
Cliff Freeman Resigns Pep Boys
NEW YORK–Cliff Freeman and Partners here has resigned the creative portion of the estimated $25 million Pep Boys account, citing “significant philosophical differences.” The account was placed in review in November. Bates USA here and DDB Needham in Chicago are finalists, sources said.