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Bronner Restructures, Nixes Talks
BOSTON–Bronner Slosberg Humphrey, an $870 million independent direct marketing agency, has adopted a holding company management model and will now operate three business units–Bronner Slosber, Strategic Interactive Group and Sansome Group–as semi-autonomous agencies. Bronner reorganized after talks with potential suitors, including Electronic Data Systems Corp. in Plano, Texas, and Cambridge Technology Partners in Cambridge, Mass., failed to yield a deal, sources said. Executives at each company denied talks are ongoing.

FCB Lands New DTC Account
NEW YORK–Foote, Cone & Belding’s FCB Healthworks won what sources estimate to be a $50 million-plus account for Meridia, a prescription anti-obesity drug from Knoll Pharmaceutical in Mount Olive, N.J.,



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