Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Porsche North America Bypasses Richards
DALLAS–The Richards Group here fell short in its bid for the creative assignments of Porsche Cars of North America’s $15 million account. Porsche last week assigned the business to Carmichael Lynch of Minneapolis [see National News, page 53] following a lengthy review that began nearly a year ago after the resignation of incumbent Goodby, Silverstein & Partners of San Francisco.
Gart Sports Cuts Creative, Media Contests
CHICAGO –Gart Sports Co., Denver, narrowed its separate media buying and broadcast creative reviews to finalists last week, company officials said.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in