Hotels.com Places Creative Into Play

DALLAS Online travel concern Hotels.com has placed the creative portion of its ad account into review, sources said.

The Dallas-based client handles print creative and most of its media chores in-house. Sbi.Razorfish in Portland, Ore., recently worked on the client’s broadcast creative.

The company spent $55 million on media between January and October this year, according to Nielsen Monitor-Plus.

The client declined to comment. The company is not using a consultant, sources said.

Requests for information were sent to an undisclosed number of shops yesterday and are due Jan. 9, sources said.

On Jan. 1 Cheryl Rosner, currently senior vice president of marketing at Hotels.com, will become president of the organization.