Hill Takes Cinematic Approach to BGCL

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

BOSTON Hill, Holliday, Connors, Cosmopulos has crafted a pro-bono TV effort supporting the Boys and Girls Clubs of Lynn, Mass.

The work takes the form of a 60-minute film designed as a fundraising tool for use in corporate boardrooms and at social functions. It will also run in TV markets north of Boston.

The featurette, “Building,” is shot in black-and-white and it features a brooding soundtrack. On-screen text informs us that “‘A Street’ has no feelings,” while young people describe the daily despair and dangers of living in the inner city, as well as their hopes and aspirations for the present and future.

The





AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in