High School Advertising Students Pitch for Reebok in 4A's Competition

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New York high school students got a taste of the real world of advertising on Wednesday at ReACT, an advertising competition sponsored by the 4A's.

Teams of students from the Manhattan Early College School for Advertising and the High School for Innovation in Advertising and Media (iAM) in Brooklyn developed and presented pitches for an ad campaign for Reebok. Ad professionals helped the students develop their pitches and served as judges, and executives from Reebok were also on hand to judge the presentations.

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