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DALLAS Newly formed Hispanic Digital Network has created and linked Web sites for 10 U.S. Spanish-language newspapers in what it calls the first consolidation of Latino titles online.
Bill Gato, president of Miami-based HDN, said the network offers advertisers the ability to buy across a variety of sites or through a single Web venue. He said 45 percent of the advertisements will run across the network and 55 percent will be controlled by the individual publications and will appear on only one Web site.
“The
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