Harpell Hands Daily Control To Core Execs

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BOSTON-There are now three presidents at Harpell/Martins & Co.-and co-founder Pat Harpell isn’t one of them.
Bill Beardslee and Mark Williams have been named presidents of the Maynard, Mass., agency’s marketing communications and public relations divisions, respectively. The two had already been directors of those units but now take on expanded roles within the 55-person organization.
Separately, the agency has been assigned advertising duties for the Willowbee & Kent Travel Co., a specialty clothing and accessories store in Boston, and will next month break a branding campaign using the tagline, “All things travel.”




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