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Haggman partnered with Conservation Services Group to win the creative portion of the estimated $5 million advertising account of the Northeast Energy Efficiency Partnerships.
“It’s another building block to add to our Energy Star business,” said Emily Haggman, executive vp, director of client services at the Manchester, Mass., agency.
Haggman and CSG, a nonprofit environmental marketing and consulting company in Westborough, Mass., have for several years worked together on ads for the New York State Energy Research & Development Authority.
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