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SAN FRANCISCO Independent DM agency Haggin Marketing here said it has acquired i-shop SolutionSet of Palo Alto, Calif.
The acquisition adds more than 100 employees to Haggin, for a total of 400. The transaction was financed by Lake Capital, a Chicago-based private equity firm that focuses on investing in leading service-based enterprises.
According to Haggin, the deal makes the shop stronger in these key areas: digital marketing, Web site creation, social media and rich interfaces/Web applications.
Terms of the acquisition were not disclosed.
SolutionSet
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