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ATLANTA McRae Communications said it has acquired the advertising account of the Gwinnett Hospital System without a review.
The work includes television, print, outdoor and cinema advertising for the not-for-profit hospital system. The first campaign will focus on the healthcare provider’s ability to treat complicated and serious medical conditions.
“Adding McRae to our team will help us spread the word that we do the hard stuff and that patients don’t have to drive long distances to find quality healthcare services of all types,” said Paula Martin, director of marketing for GHS.
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