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GSD&M has won the $30-40 million account of Land Rover North America.
The shop celebrated the win last Friday by driving a Land Rover Defender up the front steps of its Idea City headquarters in Austin, Texas, where agency president Roy Spence gave a victory speech to cheering employees.
“This is our first car account, and for us it’s been a lifelong dream,” said Spence. “I don’t know why this is, but coming from a national perspective you make yourself national with a car account.
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