GroupM Names North American Chief Digital Investment Officer

Taps Real Media's Ari Bluman

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In a move underscoring the rapid growth of digital media in marketers’ communications, GroupM named Ari Bluman chief digital investment officer for North America, a new position at the WPP company.

Bluman joins GroupM from Real Media Group, a unit of WPP’s 24/7 Media , where he has been president, North America since 2008. At Real Media, Bluman was responsible for North American business development, ad operations, sales and client services.  Bluman has been at 24/7 in various roles since 1997.

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