Grey N.Y. Taps New CCO

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NEW YORK Tor Myhren is joining WPP Group’s Grey in New York as CCO, according to Steve Hardwick, office president. Myhren had been an ecd at Leo Burnett in Detroit.

Myhren succeeds Tim Mellors, who in Janurary was named vice chairman, chief creative officer of Grey Global.

“Tor is exactly what Grey needs right now. He’s got a focus on the idea first, and the execution second, and great digital chops,” said Hardwick. “I’m putting together a team of people here who are all new and we’re going to put a new face on Grey.”

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