Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK Google’s release of a wide-ranging database product, in which users can enter a variety of information, has potentially far-reaching implications for advertising, according to an industry analyst.
Earlier this week, Google introduced Google Base, an online database product that allows users to enter their personal profiles, goods for sale, recipes, events and all matter of content that is not available on the Internet, and therefore not in the company’s search index. Google said it would include Google Base entries, based on their relevance, in search results on Google.com,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in