Google Local Lets Firms Amend Listings

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NEW YORK Google said it has added a new tool on its local search engine for businesses to create, delete or edit their business listings.

The Google Local Business Center gives companies the option of changing their address, phone number, hours of operation, Web site address, descriptive information and other listing details. To guard against alterations from competitors, Google said it sends businesses that request changes a pass code in the mail that allows them to go online to edit their listings.

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