GodwinGroup Lands Ad Accounts Of Deltapine Seed, Biloxi Tourism

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GodwinGroup in Jackson, Miss., signed a pair of home state clients with estimated combined billings of $3 million, according to the agency.
New to GodwinGroup’s account roster are Deltapine Seed–a division of Delta & Pine Land Co. in Scott, Miss.–and the Biloxi Tricentennial Commission.
Having courted Deltapine Seed since 1992, GodwinGroup was assigned a trial project several months ago. “At the end of the project, we had a chance to pitch the whole piece of business,” said agency president Philip Shirley.

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