Go Figure

13

Months that Funky Fries managed to stay on the market until their unceremonious dismissal from the Heinz brand lineup this month. The chocolate, cinnamon, sour cream and blue-colored fries simply gave people the willies. “Kids already liked the plain french fries,” says an exec at one product-marketing consultancy. “What bothered me the most were the chocolate fries. What was Heinz thinking?”

12

Years on a new contract between the Chicago Bears and Bank One that calls for the NFL franchise to refer to itself, whenever possible, as “Bears football presented by Bank One.”