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6 Number of boob-related puns and innuendoes in a release Interbrand sent out last week concerning Hooters’ bid for bankrupt Vanguard Airlines. “Can the Hooters brand get bigger?” the e-mail wonders, before offering gratuitous references to going bust, stretching a brand and staying abreast of the airline industry. “Brand enhancement,” a skill noted in the Interbrand bio, did not count toward the total.

28 Australian chart position of “Get Your Juices Flowing” by Starburst. But the band doesn’t actually exist, and the song is a Starburst jingle from D’Arcy Australia.

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